Coventry University ×
New Designers
Championing the next generation of creative talent.

A directory of fresh talent.

Coventry University is a powerhouse of creative talent. It's ranked among the top 10 best universities in the UK for ‘Design and Crafts’ and it offers a wide range of courses, from Graphic Design and Fine Art & Illustration to Illustration & Animation and Illustration & Graphics. The output is a generation of award-winning creatives waiting to kickstart their best first move.

In 2019, a group of students from the Coventry University creative courses were selected to showcase their work at New Designers - the leading graduates' degree show. The event presents the work of 3,000 hand-picked design talents from across the UK every year, and it opens opportunities for networking, headhunting or even landing interviews with industry employers.

Anita Arabadzhieva and I created an exciting newspaper publication for Coventry University x New Designers that showcases the work of all students as part of the Art & Design courses.

The concept behind the publication focuses on bold copywriting, accent colour palette and custom layout for each student - no two spreads being the same.

The back and front cover suggest every step in the design process in a way that highlights the role of the creative: Thinkers, Dreamers, Explorers, Creators, Movers, Shakers, Leaders, Provocateurs.The colour palette is binary for most of the zine to allow the student works to be in focus. Vibrant accents are used to differentiate each course on key pages.

The result is a practical directory of all creative talent at the degree show, packed in a compact, tactile typographic newspaper experience that served as the main conversation starter across the event.

New Designers Coventry University Cover

Client

Coventry University

Team

Mihai Toma, Anita Arabadzhieva, Mark Garner, Paul Hill

Discipline

Art Direction, Print Design

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